{"id":112,"date":"2015-09-13T14:15:20","date_gmt":"2015-09-13T14:15:20","guid":{"rendered":"http:\/\/maliakline.com\/?page_id=112"},"modified":"2017-02-16T08:43:32","modified_gmt":"2017-02-16T08:43:32","slug":"inside-out","status":"publish","type":"page","link":"https:\/\/maliakline.com\/index.php\/inside-out\/","title":{"rendered":"Inside Out"},"content":{"rendered":"

[et_pb_section admin_label=”Section” fullwidth=”on” specialty=”off”][et_pb_fullwidth_code admin_label=”Fullwidth Code”][\/et_pb_fullwidth_code][\/et_pb_section][et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”row”][et_pb_column type=”1_3″][et_pb_image admin_label=”Image” src=”https:\/\/maliakline.com\/wp-content\/uploads\/2015\/09\/lovingoutdoorliving.png” show_in_lightbox=”off” url_new_window=”off” animation=”left” sticky=”off” align=”left” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”|5%|5%|”]<\/p>\n

[\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n

Promotional Publication<\/h3>\n

After a 30-minute chat to get the client\u2019s input, I researched and wrote every article in this publication within a timeframe of less than two weeks. Designed like a traditional \u201cshelter\u201d magazine, it focused on promoting a single company\u2019s brands. Click here to download the PDF<\/a><\/p>\n

Details<\/h3>\n

Agency:<\/strong> In-House + Kline Creative\u0003
\nMy role:<\/strong> Research, developing angles for stories and writing all content<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” background_color=”#edebeb” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”1_3″][et_pb_image admin_label=”Image” src=”https:\/\/maliakline.com\/wp-content\/uploads\/2015\/09\/printedoutdoor.png” show_in_lightbox=”off” url_new_window=”off” animation=”left” sticky=”off” align=”left” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”|5%|5%|”]<\/p>\n

[\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n

Printed and Online Brochure<\/h3>\n

The brochure was designed around straight-forward, long copy that overviews the entire NAPA Filters line. There\u2019s a flipbook of the brochure at http:\/\/www.napafilters.com\/about\/overview-napa-filters<\/a>. I also wrote the quick-read website, segmented for two consumer audiences\u2014DIYers and DIFM (do-it-for-me) vehicle owners. www.napafilters.com<\/a><\/p>\n

Details<\/h3>\n

Agency:<\/strong> Powell & Partners\u0003
\nMy role:<\/strong> Long copy, full website writing<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”row”][et_pb_column type=”1_3″][et_pb_image admin_label=”Image” src=”https:\/\/maliakline.com\/wp-content\/uploads\/2015\/09\/website.png” show_in_lightbox=”off” url_new_window=”off” animation=”left” sticky=”off” align=”left” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”|5%|5%|”]<\/p>\n

[\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n

Website<\/h3>\n

I wrote this website after one meeting and extensive online research about installing drywall. This was the perfect product for an \u201cinformation sponge\u201d like me who loves to learn about anything and everything. www.askforpurple.com<\/a><\/p>\n

Details<\/h3>\n

Agency:<\/strong> LGA\u0003
\nMy role:<\/strong> Research and web copywriting<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” background_color=”#edebeb” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”1_3″][et_pb_image admin_label=”Image” src=”https:\/\/maliakline.com\/wp-content\/uploads\/2015\/09\/LiveEvent.png” show_in_lightbox=”off” url_new_window=”off” animation=”left” sticky=”off” align=”left” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”|5%|5%|” use_overlay=”off” disabled=”on” disabled_on=”on|on|on”]<\/p>\n

[\/et_pb_image][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n\"\"<\/a>